The Log.
Not a blog. A ship's record — kept rarely, and only when the instrument reads something worth recording. Field notes from active crossings, longer logs on where the territory is moving, and notes when the landscape revises the equation.
Not a blog. A record we keep rarely — only when there's something genuinely worth writing down. Short notes from live client work, longer pieces on how the AI landscape is shifting, and updates when we change how we measure.
"We publish when there is a reading to report — not on a schedule. The gaps between entries are part of the record."
"We publish when we have something to report — not on a schedule. The gaps between entries are part of the point."
The territory is moving faster
than the maps.
The market is moving faster
than the playbooks.
A quarter ago the instrument read one landscape; today it reads another. What changed, what it changes about the crossing, and the one variable that did not move. The longest entry we have kept — because this one warranted it.
A quarter ago the picture looked one way; today it looks different. What changed, what it changes about how we work with clients, and the one thing that didn't move. Our longest entry — because this one earned it.
Read the log →The gap is not literacy. It is operation.
The gap isn't understanding AI. It's using it.
Across the readings taken this quarter, the largest displacement for senior leaders was not understanding AI — it was sailing it. They can read the instrument. They have not yet held the wheel.
Across our assessments this quarter, the biggest gap for senior leaders wasn't understanding AI — it was actually running it. They get the concepts. They haven't yet done it hands-on.
The Reading is revised to REV B.
The Reading is updated to version B.
We added a sixth sighting — Adaptation — after the landscape shifted enough that a fixed position no longer held. What the change measures, and why a chart taken last year now needs re-fixing.
We added a sixth measure — Adaptation — after the landscape shifted enough that a fixed score no longer held. What it measures, and why a result from last year now needs re-taking.
A quarter, returned in a week.
Three months of work, returned in a week.
A crossing where t collapsed further than the chart predicted. What the navigator did differently — and the part of the work that, rightly, did not speed up at all.
A project where the time saved went further than we predicted. What we did differently — and the part of the work that, rightly, didn't speed up at all.
On displacement, and why most measure the wrong thing.
On progress, and why most measure the wrong thing.
Distance is the path travelled. Displacement is the straight line to the port. Most organisations are proud of their distance. The argument, at length, for measuring the only thing that counts.
Activity is how much you do. Progress is how much closer you get to the goal. Most organisations are proud of their activity. The case, at length, for measuring the only thing that counts.
What the instrument read at the edge of a board.
What the test found at the level of a board.
An anonymised reading from a crossing with a board director who could approve any AI strategy and run none of it. The fix, the bearing, and what the first week changed.
An anonymised result from work with a board director who could approve any AI strategy but run none of it. The fix, the priority, and what the first week changed.
"The field notes should be rare enough to be worth reading."
"The notes should be rare enough to be worth reading."